NEWS
In order for your business to thrive and expand, for effective business plans and strategies, you cannot ignore local events, festivals, trade promotions and international organizations.
Understand the importance of impressing customers and partners in such events. Even crew has invested in and brought professional expo crew rental services to all types of customers. To learn more about us please read this article!
Every year there are thousands of activities and events happening around the world. From big events attracting millions of people such as World Cup, Miss World, American Idol, Beer Festival etc.., to corporate branding activities, all are enthusiastic products of the system, people are always running "tumbling" without rest. Events are generally defined as purposeful activities and events, occurring at a certain place and time, in order to convey the message and content of that program to the participants. In Marketing, Event (or Event Marketing) is defined as Marketing activities related to educational events, promoting products or positioning the dominant product - brand in the market.
Event organization becomes an effective marketing channel
At present, it is not difficult to encounter events in business promotion activities. Event forms are also becoming increasingly diverse. Some types of events that we can easily see such as PR Event, press release activities, customer conferences, opening ceremony etc... Activation Events such as Product Launch Event, Event show, Game activities, Shopper Event etc… Public Events such as activities, events related to the community, regional or national events etc... There are also other types of Events like Contest organization, music program (music show), game show, event in fairs, exhibitions, Festival, trade Marketing activities (Trade Marketing) etc... For each type, companies can act as organizers or support organizations. Sponsors depend on the goals and roles of each company in each specific Event. Standing in the role of the organizer, depending on the purpose of that Marketing and Event strategy, the company can organize itself or hire Event companies to perform. These create a unique combination between the hiring company and the Agency Events and create a professional working environment for both parties.
Events are often associated with communication activities in an overall marketing campaign. The power of the Event tool is more effective when combined with centralized and total communication than using discrete tools. Besides, Event itself also has its own communication tools, because sometimes Event itself is a "Brand - Product" of the company that makes it. Recently, the Event is being organized more and more professionally with the growth of event organization companies. Event making processes are standardized from preparation to deployment and are increasingly modern with the continuous growth of technology.
Over the past years, along with the development of domestic and international event careers, the Event Crew team gradually improves themselves and becomes more and more professional than ever. We deserve to be one of the leading companies in the field of events in Vietnam.
